Globalisation

Sangtu Ko / Olaf Leiße (Hrsg.)

Integration Under Pressure – Regionalisation of Globalisation in Northeast Asia and Europe

Schriften zur internationalen Politik

In einer Zeit, in der sich die Dynamiken der Globalisierung und der Regionalisierung in einer noch nie dagewesenen Komplexität überschneiden, liefert dieser Band vertiefte Einblicke in die Wirkungsweise, wie regionale Kräfte globale Prozesse formen und von ihnen geformt werden. Die Monographie ist ein Produkt gemeinsamer wissenschaftlicher […]

Guido Frisch

Using Open Source Software to Develop E-Business Applications for Medium- and Small-Sized Enterprises

Studien zur Wirtschaftsinformatik

The study deals with the adoption of e-business technologies in small and medium-sized enterprises (SMEs).

The goal of the dissertation is to point out existing barriers, which are responsible for the still hesitant entrance of SMEs into the field of e-business, and to present solution approaches with which these obstacles can be […]

Gunter Seidel

A Method for Assessing the Likelihood of Burn-out of Global ERP-Programmes

Studien zur Wirtschaftsinformatik

Die Anzahl global operierender Unternehmen, sowohl im Mittelstand als auch bei den Grossunternehmen, steigt ständig. Dieses erfordert eine globale Sicht auf die Prozesse und ihre Umsetzung in betriebswirtschaftliche Systeme (ERP). Erst diese Systeme ermöglichen die Integration der Informationsressourcen eines Unternehmens und damit die […]

Tina Busch

Verbal Modalities in Corporate Publications

A Cross-Cultural Approach

PHILOLOGIA – Sprachwissenschaftliche Forschungsergebnisse

In a time of globalization, business corporations have expanded their activities to the global market and communicate with local and global audiences competing with one another in terms of market share, financial investments, brand awareness, and audience trust. As national and corporate cultures meet and compete on various levels of business, […]

Godfrey Chukwunyere Oleri

The Dynamic Character of the Mass Media in the Evangelising Mission of the Church in Africa

With Particular Reference to the Nigerian Church

THEOS – Studienreihe Theologische Forschungsergebnisse

Godfrey Chukwunyere Oleri, a native of Umufor Amaimo in Ikeduru Local Government of Imo State was born on 30th Nov. 1958 in Enugu. He Studied philosophy at Bigard Memorial Seminary Ikot Ekpene/Nigeria (1980 –1984) and Theology at Bigard Memoral Seminary Enugu/Nigeria (1985-19899 before his ordination on 12th August 1989 for the catholic diocese […]

Guido Frisch

The Importance of World Wide Web Search Engines for Information Management

State of the Art and Desirable Developments

Studien zur Wirtschaftsinformatik

Information can undoubted be called as a factor of production. Due to the globalisation of the markets, the convergence of technologies and the Internet revolution, the importance of this factor has risen significantly during the past. This means that a company might gain competitive advantages from the „proper information? at the „proper […]

Hans Rüdiger Kaufmann (Hrsg.)

International Customer Behaviour and Retailing Research

2nd CIRCLE Conference Proceedings

Studien zum Konsumentenverhalten

New trends in consumer behaviour triggered by international macro-environmental changes are indispensable sources for internationalisation strategies of global, multinational and small and medium sized enterprises (SMEs). Young researchers formed an international network and presented their findings on a variety of topics and industries on the […]