Literatur im Fachgebiet Kommunikation & Medien Geschäftsberichte

Eine schlagwort­basierte Auswahl unserer Fachbücher

Cultural Styles in Corporate Communication (Dissertation)

Cultural Styles in Corporate Communication

An Analysis of Difference and Transformation in Cultural Communication Styles with a Focus on the Four Largest German and Four Largest U.S. American Banks‘ Annual Reports over the Period 1997–2007


Despite the wide degree of variation in the representation of information in corporate reporting, there remains a clear distinction between the way non-obligatory company information is displayed in German and U.S. American annual reports. Due to the considerable consolidation that has occurred recently in the banking industry, the four largest German…

Amerikanisierung Banken Communication Culture Geschäftsberichte Kommunikation Kommunikationswissenschaft Kultur