Wissenschaftliche Literatur Emerging Economies

Bijan Khosravani

Customer Relationship Management Practices in EmergingEconomies

A Case Study of Iran

MERKUR – Schriften zum Innovativen Marketing-Management

Bijan Khosravani is an internationally experienced management consultant specializing in strategy, marketing, digital CRM, digital transformation, and ICT. Over the past 30 years, he has worked on numerous international projects and consulted organizations such as SAP AG, German Telecom, Vodafone, AEG Electrolux, LEO Pharma, and WestLB. His expertise spans various European countries, the USA, and the Middle East, focusing on enhancing business strategy, marketing, sales,…

Ulf-Thido Gerdes

Horizontale Kooperationen in EmergingEconomies

Eine empirische Analyse der Wirksamkeit von Governancemechanismen und Informationsbeziehungen in Logistikdienstleister-Kooperationen

Logistik-Management in Forschung und Praxis

Um im internationalen Wettbewerb bestehen zu können, greifen immer mehr Logistikdienstleister auf horizontale Kooperationen zurück. Jedoch sind horizontale Kooperationen im Vergleich zu vertikalen Kooperationen schwieriger zu kontrollieren. Die Komplexität in der Governance horizontaler Kooperationen zeigt sich in der hohen Rate gescheiterter Kooperationen, die bis zu 70 % beträgt. Daher kommt es besonders bei horizontalen Kooperationen darauf an, geeignete…

Marie-Ann Betschinger

International Trade and Investment Agreements and Foreign Direct Investment Activities in Developing and EmergingEconomies

Evidence from Japanese Multinational Companies

Probleme und Chancen der Globalisierung

Foreign companies often forego high profile corporate investments in developing markets fearing regulatory opacity, investment barriers, or political instability. Host and investor home governments can develop appropriate strategies to mitigate such risks and attract FDI into these markets. One policy tool available to achieve this goal is bilateral or multi-lateral investment agreements. This study focuses on bilateral investment treaties and preferential trade and…

Bernd Kadura, Joachim Langbein, Kerstin Wilde

Strengthening Innovation Systems

Foundation, Concept and Strategic Approach

Wirtschaftspolitik in Forschung und Praxis

Strengthening innovation systems is of prime importance for sustained competitiveness of countries and regions in an increasingly knowledge-based global economy.

This does not only apply to industrialised countries, but holds true for emergingeconomies and developing countries as well. This manual provides policy makers, policy shapers and implementing agencies with guidance for the systematic analysis of deficiencies and synergy potentials within the…